Number/Letter Brand

For this project I was tasked with creating a logo using only letters and or a letter and number. From there, I would come up with a company that might use this logo and I would develop a brand identity for the company which includes business system, website, products, social media campaign, and brand guidelines. This project was probably the most informative since I had to figure out what makes a good logo, color psychology, web design, and how brand guidelines work. But it mainly taught what a brand is.